| Affordable group benefit programs:
Health Plans, Dental Plans, Term Life Insurance, Disability Income Protection, Cafeteria Plans, 401(k) and Profit-Sharing Plans, Long-Term Care Insurance |
| Commonwealth Connector Public Education Ads to Begin Soon Partnership with Red Sox Announced |
| Governor Deval Patrick, House Speaker Salvatore DiMasi, Senate President Therese Murray and the Commonwealth Health Insurance Connector Authority announced at Fenway Park, May 22 that the Boston Red Sox will be partnering with the state in an unprecedented public education campaign to inform people about the health insurance options that are now available through the Connector. |
| The Cover Your Bases - Connect to Health campaign includes advertising, which will launch next week, outreach partnerships with CVS, Comcast, Shaw's and Star Supermarket, the Greater Boston Interfaith Organization, International Brotherhood of Electrical Workers, SEIU 1199, Bank of America and the MBTA, along with a grassroots enrollment effort. Planned outreach ranges from public service announcements, window signage, billboards, receipt messaging and in-store radio announcements to pro bono advertising and grassroots enrollment. |
| Small Business TeleBrokerage affiliate SBSB has been chosen as the Sub-Connector to administer the Health Connector's Commonwealth Choice program and currently is working with brokers to enroll individuals, families and employees of employers that do not contribute to their employees health insurance premiums. |
| Click here to view the Boston Globe Story announcing the Connector partnership online. |
| You may also view the ads by clicking here. |